Welcome to Day 7 of How To Make Money Blogging with Purpose.
Today we’ll investigate the best blog platforms.
Last time you set up your domain name and hosting. Now it’s time to set up your blog.
If you’ve done any research on blogs before, you probably already know there are a lot of choices.
So let’s go through some of your options to find out which one is the best blog platform…
Self-Hosted or a Third-Party Blog?
Since I’ve already asked you to buy a domain name and hosting, it’s pretty clear that you’re going to set up a “self hosted” blog.
Nonetheless, let me share with you why this is important…
You’ve no doubt seen some of the third-party blog solutions. One of the most popular is Google’s Blogger.com. There are also other solutions like LiveJournal.com, WordPress.com and a whole host of others.
All you have to do is register an account on these sites, choose a blog name… and you can be blogging in a matter of minutes. Most of
these blog platforms are very user-friendly, meaning you don’t need to know a lick about scripts or other technical stuff in order to be up and blogging fast.
So why not use a third-party blog platform solution?
No commercial content.
Some of these sites flat-out prohibit commercial content. And since you’re going to turn your blog into a money-maker, a non-commercial blog isn’t an option for you.
The site could disappear tomorrow.
When you entrust your content -even your income – to a third party, you’re rolling the dice. The company could go bankrupt. They could sell to another company who changes the rules. Point is, your blog could disappear in an instant.
You have no control over your content.
Some third-party blog solutions paste their ads on your site. Some have very strict rules about what you can and cannot write about or what you can link to (which goes back to the commercial content issue again). And all of these sites can just arbitrarily pull your content or change the rules… and there’s nothing you can do about it.
Obviously, a self-hosted solution is best to retain control over your content.
But which blog platform should you choose?
There are plenty of platforms – just search for “blog script” in Google to see what I mean.
There are also quite a few popular platforms, including Moveable Type, TypePad and WordPress.
When you setup a blog here’s what I suggest: WordPress.org.
That’s because WordPress (WP) is frequently updated, there are lots of design options, there are plenty of plug-ins, there’s user-provided support, and it’s highly functional, flexible and customizable.
Go to this WordPress.org Wekipedia page and familiarize yourself with WP’s main features and functions.